Samsung Digital Homepage Campaigns
As a copywriter at Rosetta, I worked exclusively on the Samsung account. If you visited the Samsung homepage between 2013-2015, you've read a lot of my words. Hopefully I convinced you to buy a TV.
During my time at Rosetta, I brainstormed and executed campaigns, concepted and wrote video and sizzle scripts, wrote headlines for Samsung.com, and did other fun stuff like wrote for different platforms including retail environments within Best Buy and AT&T stores, app UX, and emails.
Here are a few favorite projects from my Samsung digital work.